About Surebets
Established in 2016 · 10 Years of Operations
Surebets was founded on a simple principle: jackpot betting in Kenya shouldn't rely on guesswork. For a decade, we have provided independent, data-driven analysis to help Kenyans build smarter SportPesa and Betika betslips. We don't claim to predict the future, but we do believe that rigorous statistical modelling beats a random guess.
Our Story
When we started in 2016, the Kenyan betting landscape was shifting rapidly. SportPesa had just launched the Mega Jackpot, and thousands of people were playing purely on gut feeling or unreliable WhatsApp "fixed matches" groups. There was a clear gap for honest, transparent analysis.
We built Surebets to fill that gap. We don't sell fixed matches—because they don't exist. Instead, we built a proprietary model that combines historical odds, team form, and league trends to identify value. Over the past 10 years, our team has grown from a single analyst with a spreadsheet to a dedicated group of sports data scientists and Kenyan football experts.
The Beginning
Surebets launches as a simple blog offering weekly SportPesa Mega Jackpot insights.
The Algorithm
We introduce our first custom statistical model, shifting from subjective picks to data-backed selections.
Full Automation
We build our live results and payout database, allowing users to verify our performance instantly.
Betika & Midweek Expansion
Following user demand, we expand our analysis to cover the SportPesa Midweek and Betika Jackpots with dedicated tools.
Meet the Team
We are a Kenyan-owned and operated team. Our analysts watch the games, track the data, and build the models so you don't have to.
Steve Juma
Lead Analyst & FounderWith over 6 years of experience in sports data, Steve oversees the prediction framework and reviews every Mega Jackpot slip before publication.
David K.
Data ScientistDavid maintains our backend algorithms, handling the heavy lifting of historical data processing and probability modelling.
Mercy W.
Football ResearcherMercy focuses on team news, injuries, and local league dynamics, ensuring our models account for real-world variables.
James O.
Operations & SupportJames handles the SMS delivery system and customer support, ensuring your betslips arrive on time, every time.
Our Methodology
"We don't guess. We evaluate probability, weigh the odds, and structure betslips for the best mathematical chance of a return."
— Steve Juma, FounderOur picks are not generated by a single person's opinion. They are the output of a rigorous analytical framework:
Elo Ratings & Form
We track team strength dynamically. A team's rating adjusts based on who they beat, where they played, and by how many goals.
Market Odds Movement
We monitor bookmaker odds closely. Sharp movements in the market often signal insider information or significant team news that affects the outcome.
Banker & Upset Identification
We categorize games into "Bankers" (high probability of a specific outcome) and "Upsets" (high risk of a favourite slipping), allowing you to build safer betslips.
Double Chance Cover
For our Midweek tools, we often recommend double-chance options to cover both likely outcomes, protecting your betslip from a single bad result.
Frequently Asked Questions
Are you affiliated with SportPesa or Betika?
No. Surebets is an entirely independent analysis service. We are not owned by, sponsored by, or affiliated with SportPesa, Betika, or Safaricom M-Pesa.
Do you guarantee jackpot wins?
Absolutely not. Jackpot betting involves significant variance. Even the best statistical models cannot guarantee a 17/17 or 15/15 outcome. Our analysis is designed to improve your probability and decision-making, not guarantee a win. Please gamble responsibly.
How do I receive my betslips?
Once you purchase a slip for KES 99, our system processes your payment via M-Pesa and sends the full combination of picks directly to your phone via SMS, usually within seconds.